With over 1.74 billion websites and the varying preferences of users, it becomes difficult to stand apart from the competitors. Recently, there’s been a growing focus on thoughtful user interfaces and user experiences that are easy and meaningful for the users. The digital environment of UI and UX is evolving rapidly and it has emerged to become a science all its own. Thus, it has become crucial for UI/UX Company to stay relevant and up-to-date on the latest trends.
The integration of 3D graphics or design elements with the latest technologies like Artificial intelligence(AR) and Virtual Reality (VR) allows the designers to create realistic 3D designs. Integrating such 3D graphics in your mobile and web apps brings to life central objects on your website and apps. It can help lure users and keep them engaged.
Asymmetry and Broken Layouts
The asymmetrical trend is a major comeback in 2020. There is a steady rise in split-screen design which offers a lot of room for creativity. The asymmetrical UX and UI design make use of whitespace and bold color schemes to make it visually appealing and push the boundaries of imagination to help brands rise above the crowd with extraordinary experiences.
One of the most powerful tools to provide a good user experience includes storytelling. Storytelling is a powerful marketing tool that helps to make your brand more memorable among users. Just like animations, graphics, and other popular trends, storytelling help in drawing the user’s attention and makes them immediately fall for your brand.
Rule Breaking Typography
There is increasing importance on typography and 2020 brings in new font types, sizes, prominence, and position. The current typography trend considers text as an art element and prioritizes size and quality over the number of words. Due to this UI/UX designers have already started using different font sizes, contrasting colors, and interspersed text.
Without any doubt, animations would continue to rise in popularity in 2020. While animations are the most expensive and hardest to create, it also serves as the most visually pleasing content. Creative and high-quality animations bring life to your product, add a human touch to the user experience, attract users, and improve engagement.
Voice User Interface
Voice chatbots and virtual assistants will become more prevalent in the upcoming years. Recent research proved that more than 50% of users use a Voice User Interface and more than 62% of users use voice-based virtual assistants through phones or computers. Thus, this has changed the way users search for information or avail of any other services.
It is yet another method to enhance user experience. Microinteractions make the user’s interaction with the system much easier and smoother. By adding motion to buttons, tabs, and other UI elements, you can revive your site or app and induce a faster user response, without a huge investment. As micro-interactions enhance user engagement and provide feedback, it boosts the user experience.
Dark mode is becoming one of the hottest UI/UX trends of 2020. This mode gets activated when the daylight turns off and the night turns on. Many applications also allow the visitors to set the transition time to move to the dark mode.
When you choose overcrowded designs, visitors find it difficult to concentrate on one thing. This is the reason why empty space has become an important element to get all the attention your main idea deserves. There are different degrees of empty space one can use depending on the objectives. But one thing is for sure. When you want the visitors to focus on your main idea, surrounding them with empty space is a great idea.
Augmented Reality is gaining more popularity and is said to dominate the market in the coming years. According to Global Market Insights, the global market for AR is said to increase by up to 85% in the next four years. This has made leading tech companies invest a significant amount in AR development. They are working to renovate AR into products that are much more accessible. Apple has already started working on several AR products.
These are some of the hottest trends in UI/UX designs that will dominate the market in 2020/2021. If you think your design is lagging behind, we can help you update it to the latest. Our expert UI/UX designer team will take the best from the above trends that will work for your business and will make your brand noticeable.
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